The American Public Power Association (APPA) has awarded Greenville Utilities a Public Power Communications Award of Excellence for the Public Information Office’s production of the Community Solar campaign videos.
GUC earned the award for the series of videos that focused on showcasing GUC’s environmental efforts and responsiveness to customers’ desired programs.
The goal of the campaign was to bring awareness to the new Community Solar Project before and during its construction and encourage customers to become early panel subscribers. The videos incorporate animation and an energetic face to engage and retain the audience for as long as possible.
“I think this speaks volumes not just to the creativity and talent of the team, but to the commitment GUC has to provide our customers with world-class communications about their utilities,” said Communications Manager / Public Information Officer Steve Hawley. “GUC’s Public Information Office has a long history of excellent work telling the GUC story - the high reliability, the exceptional value and programs, and the quality of people who work here.”
This is the 14th time GUC’s Public Information Office has been recognized by the APPA for their communications.
Hawley said, “As part of a community-owned utility, we feel a special responsibility to make sure we’re giving our customers relevant information about their utilities, our projects, and our programs in a variety of ways. This team does an excellent job of that every day, and this award is a nice recognition of their work.”
The APPA is an organization that represents approximately 2,000 not-for-profit, community-owned power utilities across the U.S. and its territories. GUC is one of only 53 utilities to earn an Excellence in Public Power Communications award this year and one of only two in North Carolina. Entries were judged by independent judges with awards given to those who showed ingenuity and creativity in telling their stories.
